I finally got my mailing list set up, which means I now have some extra time to spend on other things. I’ve decided that blogging will be my main focus for the moment, and daily blogging feels like the right approach.

I’m not an expert, and I barely have any readers here. So I’ve looked at what the so-called experts say who seem to have readers. And almost all of them advise: Don’t blog daily.

Their advice is to publish one big article a week—something like a massive 2,000-word authority post. But I think that’s bad advice. Hear me out:

About ten years ago, I started watching YouTube. I had gotten rid of my TV and was working online, so at some point I inevitably stumbled across YouTube. One of the first creators I started following was Casey Neistat.

Everyone knows him now, but when I first watched his vlogs, he probably had just 5% of the audience he has today. It’s hard to explain exactly why I kept watching, but one of the things that hooked me was his commitment to posting a new video every single day.

Back then, I knew nothing about video production, and I was amazed that one person could produce something of that quality within 24 hours. Even more impressive, he managed to do it for more than a year—without missing a single upload. It was crazy.

These days, Casey doesn’t vlog daily anymore. And honestly, I stopped watching him soon after he ended his daily vlog. Out of curiosity, I checked his channel again while writing this post: he now has over 12 million subscribers but uploads only about once a month. If I hadn’t looked him up, I would have forgotten he even existed.

And that’s exactly why I believe daily writing is the right move—at least for someone like me, who’s documenting an online project in real time.

• If someone stumbles across my blog, they’ll know it’s worth checking in regularly, because there will always be something new.
• Readers get to see my author journey unfold as it happens—raw and in real time.
• Writing daily forces me to sit down and hammer out words, keeping me in a creative mindset while also improving my English.
• People won’t forget about me. Just like I forgot Casey existed when he stopped showing up daily, readers will forget me too if I only post occasionally.

Sure, I won’t build a traditional “authority blog” with long mega posts. But that’s not my goal anyway. My goal is to find readers for my books, grow an audience along the way, and stay in the creative flow for as long as I live—hopefully for many decades to come.

Daily writing (or daily vlogging) has worked for nearly everyone I’ve followed over the years. So why not do the same myself?