Comment Settings Have Changed on This Site

I’ve already written about the spammers this site has attracted. Most of them try to promote online casino nonsense. Lately, I’ve been busy deleting their comments every single day.

To prevent their comments from appearing even for a second, I’ve changed the comment settings. If you’re new to this site and leave a comment, it now needs to be approved manually before it becomes visible. Once you’ve had an approved comment, future comments will no longer require moderation, as the system remembers previously approved users.

Until now, all comments were set to auto-approve — a decision I made to create the best possible user experience. In hindsight, that decision was a bit naive. The internet is full of scammers using automated bot accounts to spread spam. To keep this site clean, I had to adjust the settings.

My apologies to everyone who visits and simply wants to comment in good faith.

Unfortunately, this is just the reality of the internet today.

The Importance of Having a Routine

Yesterday, I didn’t post on my blog. I had the time, I had a stable internet connection, and I even had plenty of ideas saved in my swipe file. Yet I still didn’t write anything. The simple reason is… I forgot.

I recently moved. In my new place, I have a bigger basement for my training equipment, which means I no longer need to go to the gym. I can simply work out at home. Since the move, I haven’t missed a single day of training. I think it’s because it’s so easy to walk down a few stairs and start exercising that it quickly became a routine.

That’s the same way I also approach writing.

Some people aim for a certain word count each week. Others write six days in a row and take Sunday off. Some crazy authors can sit down only when inspiration strikes, then not write again for days or even weeks. Whatever works for you is great — stick with it.

But for me, I have to write every day to make it a habit. If I miss a single day, it becomes harder to start again the next day. So if I want to make my life easier, I simply shouldn’t skip a day.

For blogging, I need to create a routine as well. Otherwise, I might forget to write — and once I miss a day, it becomes harder to begin the next post.

Before going to bed, I usually watch some sports. While watching a Super Bowl rerun, seeing the Mavs miss the playoffs, or witnessing my favorite soccer club, Borussia Dortmund, being beaten by Bayern Munich yet again, I can easily write one of my short 30-minute blog posts.

Once the routine is established, daily blogging should become effortless — just like everything else I do as part of my daily routine.

Blogging for Authors (Book Marketing 1)

Yes, blogging isn’t what it used to be. I started my first German blog 15 years ago, and it took me three months to reach 1,000 regular monthly readers as there was basically no competition in my niche. Those days are over.

There are now more than 600 million blogs worldwide70 million on WordPress alone. Social media took over around 10 years ago, and AI could be the next challenge for traditional blogging.

Yet, blogging still makes sense for authors—for many reasons:

1. It’s cost-efficient

I don’t have much money to invest in book marketing currently, so I’m always looking for cheap (or free) methods. You can create a free blog on WordPress today, and even owning your own domain with a starter hosting plan doesn’t cost much. Blogging is one of the most affordable ways to reach readers for indie authors.

2. Blogs bring readers

Fewer and fewer people are reading books nowadays. But those who enjoy reading blogs are often more interested in books than the average social media user. A blog automatically attracts an audience that is more likely to check out your books than your X or Instagram followers.

3. You are the brand

The internet isn’t just about finding information anymore. Information is everywhere—copied, summarized, and repeated. The internet is about personalities.

If you want to lose weight, you’ll find millions of websites about it. But you read the one where the author shares their personal journey. You start liking that person, following their writing—and eventually, you buy their book—not because the information is unique, but because you like them.

A blog lets you build your brand. It shows people who you are and why they should read your books instead of the thousands published every year.

4. Writing practice

Writers write. If you don’t write regularly, you’re not really a writer.

A blog gives you a reason to write consistently. Daily blog posts are perfect practice: readers are more forgiving of small mistakes in a blog than in a novel. Make your mistakes on your blog so you can learn from them for your next book.

5. Turn readers into fans

I give away all of my books for free to some degree. If you don’t want to pay, that’s fine, just take the stories at no cost. I do that because I believe in the long game. Selling a $10 book today might earn money now—but will it make money for me in the future?

If I give you a free book through Amazon that links back to my blog, you might become a lifelong follower. Over time, you might share links, write book reviews, or recommend my work to friends. All of this leads to more visibility, engagement, and ultimately, sales over a lifetime.

6. You need a headquarter

I’ve published five books already. In ten years, I might have at least thirty—and if we count short stories, it could easily exceed a hundred.

With so much content out there, new readers will ask: Where should I start?
My website answers that question. It’s my central hub, not Amazon, YouTube, X, or Google. I decide where to guide my audience on this blog. No other place online gives any of us that level of control.

7. Make additional money with links

I often link to useful resources. If a product has value and has made my work or life easier, why not share it with readers?

Affiliate links can generate extra income without costing your readers anything. Of course, never link to low-value products—it destroys trust. But recommending something genuinely useful benefits everyone: your readers get a helpful resource, the producer gets customers, and you earn a share at no extra cost for your audience. Everyone wins.

Start a blog now

Blogging isn’t dead—at least not for authors. It remains one of the best and cost-effective ways to reach readers, build your brand, and practice your craft.

What I’m Going to Blog About in 2026

I’m going to stick with daily blogging. It’s fun, it helps me collect my thoughts, and it keeps me accountable.

What it doesn’t do—at least not very well—is increase blog traffic. As expected, the traffic spike I saw last month was mostly caused by scammers adding my site to their bot comment databases. I receive plenty of suspicious emails and replys about AI tools I should “recommend” to my readers, as well as automation services that promise to send me traffic and make me famous as easily as snapping a finger.

It’s all nonsense.

Real traffic is probably only about a third of what I saw last month.

Still, I’ll continue writing daily, as I enjoy daily tasks. Establishing a routine is basically half the battle. And blogging is a mostly free way to market my books—even if, for now, I’m only marketing them to a handful of regular readers.

Topics I’ll Write About Next Year

I’ll stick to the topics I’ve already started:

  • Blogging basics
  • SEO basics
  • Movie and TV show reviews
  • My author project

I’ll also publish regular updates on my goals for 2026:

  • Writing 12 books in 12 weeks (expect weekly updates)
  • Reading 52 books in 52 weeks, with a weekly book review
  • Monthly “Author in Progress” reports, sharing all my numbers in real time

In addition, I want to share my experiences with freelancing. I’ve been doing it for over a decade, and during that time I’ve had to reinvent myself more than once. For example, I used to make most of my income as a translator in the beginning. Around three to four years ago, translation work dropped by about 95%, largely due to ChatGPT and other AI tools. Still, the core principles of freelancing remain the same.

Adding Images and Graphics

In general, I need to think more about adding graphics and photos. I’m a writer first, so the text should always be the main focus. But an image here and a graphic there can make longer pieces easier to digest and give readers a much-needed break from pure text.

Tracking

In my report posts, I want to expand what I track. Especially with writing, it could be interesting to see how many words I can produce in a given amount of time. How long does it take to edit a 60,000-word book? How long does translating that same book take?

These are interesting questions to answer.

I’d also love to include numbers for book sales and Amazon KENP (Kindle Unlimited page reads). But to be honest, I’m not selling many copies right now, and there are usually only a handful of KENP readers each month.

So there isn’t much to report yet. If that ever changes, I’ll add it to the reports.

Writing Less Will Be a Marker of Human Writing Soon

AI can already churn out 1,000 words about a single topic. Ask it to write about writing, and within seconds it produces an article that would normally take an experienced human writer with knowledge about the theory of writing an hour.

This development will flood the internet with long-form blog posts produced at scale. Quantity will no longer be a signal of effort, skill, or insight in the era of AI.

To distinguish yourself from AI-generated content, writing less may be the better strategy.

  • Start with a clear idea.
  • Collect your thoughts around it.
  • Freely write your article about these thoughts.
  • Then compress it all into as few words as possible.

Focus on the density of meaning rather than word count. In an era where AI can generate endless text, clarity and minimalism may become the strongest signals of human authorship.